Segmentation of passenger preferences for using digital technologies at airports in Norway
نویسندگان
چکیده
Airports are increasingly focused on implementing digital technologies at key stages of the airport journey to enhance passenger experience. However, passengers have different preferences. TwoStep Cluster Analysis is used reveal presence distinct segments according their The findings based a survey 6082 airports in Norway. Three identified: those that prefer traditional manual processes, automated technology-based and more personalised processes. Significant differences revealed for each segment trip characteristics opinions regarding how use impact personal privacy human dignity. contribute knowledge preferences can help inform decision making.
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ژورنال
عنوان ژورنال: Journal of Air Transport Management
سال: 2021
ISSN: ['0969-6997', '1873-2089']
DOI: https://doi.org/10.1016/j.jairtraman.2020.102005